How To Enter : During the period beginning at 12:00:01pm ET on August 1, 2014 and ending at 11:59:59 am ET on December 18, 2014, go to facebook.com/snickers and follow the on-screen instructions or send the key word SNICKERS via text message to 78787 and follow the instructions contained in the reply text messages. One (1) Entry per Email Address per Calendar Day.
Eligibility : Open to individual legal residents of the United States (including Puerto Rico and U.S. territories and possessions) who are age 13 or older as of date of participation.
Prizes :
Forty (40) First Prizes (Two (2) per Entry Period): each, a Microsoft Xbox One Entertainment System and EA SPORTS Madden NFL 15 Game; Approximate Retail Value (ARV) of Prize: each, $558.00.
One Hundred (100) Second Prizes (Five (5) per Entry Period): each, an EA SPORTS Madden NFL 15 Game; ARV: $59.99 each.
299,800 Third Prizes (14,990 per Entry Period): each, a one-month Xbox Live Gold Membership; ARV: $10.00 each.
Total ARV of all prizes is : $3,026,319.00