REESE’S NCAA March Madness: Let’s Go REESE’S Promotion

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How To Enter : Visit www.reeses.com (the “Web site”) and click on the icon, banner or text link to access the Promotion page. Enter your e-mail address and other required information and click on indicated instant-win area to find out if you’re a winner of an Instant-Win Prize (also a “Play”).

Eligibility : Promotion open only to legal residents of the United States residing in the 50 United States, District of Columbia or Puerto Rico, who are 18 years of age or older as of the date of participating.

Timing :  BEGINS AT 12:00:00 P.M. EASTERN STANDARD TIME (“EST”) ON FEBRUARY 11, 2013 AND ENDS AT 12:00:00 P.M. EASTERN DAYLIGHT TIME (“EDT”) ON APRIL 8, 2013 (“PROMOTION PERIOD”).

Limit : Limit one (1) Play and one (1) entry per person/text message/mobile phone/e-mail address/address per day, regardless of method of Play.

Prize (s) :

One (1) Grand Prize (awarded via Random Drawing). The Grand Prize consists of a trip for winner and three (3) guests to the 2014 NCAA® Men’s Final Four® and the REESE’S® College All-Star Game; gear for winner and three (3) guests from the NCAA store (exact gear, sizes, colors, etc. to be determined by Sponsor at a later date, in Sponsor’s sole discretion); and $2,100.00 spending money (payable to winner in the form of a check). Trip portion of Grand Prize includes: Quad-occupancy suite accommodations for winner and three (3) guests for four (4) nights; four (4) tickets to the 2014 NCAA® Men’s Final Four® which includes tickets to the semifinals and championship final and four (4) tickets the REESE’S® College All-Star Game. Approximate Retail Value (“ARV”) of Grand Prize: $12,352.00. Winner may take a cash alternative of $12,352.00 in lieu of the above-stated Grand Prize (trip, gear and spending money).

INSTANT-WIN PRIZES: Five Hundred (500) First Prizes. Each First Prize consists of one (1) $100.00 NCAA Store Certificate (awarded in the form of a gift certificate code that will be emailed to First Prize winner) redeemable at www.NCAA.com/Shop. ARV: $100.00 each. Ten Thousand (10,000) Second Prizes. Each Second Prize consists of one (1) coupon good for one (1) free REESE’S® Peanut Butter Cups candy bar (1.5 oz.). ARV: $1.19 each.

Total ARV of all prizes : $74,252