Sony – Learn to be a Big Shot Contest

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Eligibility :
Contest is open to legal residents of the fifty (50) United States and District of Columbia (excluding residents of Colorado, Maryland and Vermont), who are 18 or older and who are owners of or who have access to a Sony (Alpha), Cyber-shot® camera or Handycam® camcorder. Employees of Sony Electronics Inc. (“Sponsor”), Powerpact, LLC, and their respective parents, affiliates, subsidiaries, advertising and promotion agencies, and web site providers/web masters, and members of their immediate family (spouse, parent, children, siblings and their respective spouses, regardless of where they reside) and persons living in the same household, whether or not related, of such employees, are not eligible to enter or win. Void in Colorado, Maryland and Vermont and where prohibited by law. Contest is subject to all applicable federal, state and local laws. Individuals who enter this Contest are not eligible to enter or win the dealer version of this Contest (available at www.sony.com/dealerbigshot).

Timing :
Learn to be a Big Shot Contest (the “Contest”) starts on August 28, 2008 at 12:01 AM Eastern Time (“ET”) and ends on September 28, 2008 at 11:59 PM ET (“Contest Period”).

How to enter:
During the Contest Period, to enter the Contest, produce a photo demonstrating action of the subject matter using an Alpha or Cyber-shot camera OR a video demonstrating action of the subject matter using a Handycam camcorder; then, visit www.sony.com/bigshot and follow the directions provided to register. Registration is free. Once you register, follow the links and directions provided to select the product category with which you shot your photo or video (Alpha, Cyber-shot or Handycam) and complete the entry form (collectively, the “Entry”); then, upload your photo or video, and submit. Photos must be submitted in .jpg format and should not exceed 1.5 MB in size. Video may be submitted in .mpg, .mov or .wmv format and cannot exceed 20 MB in size (compressed or uncompressed). Videos cannot exceed one (1) minute in length.. All Entries must be received by September 28, 2008 at 11:59 PM ET to be considered. Entries generated by script, macro or other automated means are void.

Limit:
There is a limit of three (3) Entries per person, per email address and per household, per product category.

Prize (s):
Grand Prize (3) (one (1) per product category): A trip for winner and a guest to attend a NASCAR race to shoot with a photography pro and meet Dale Earnhardt, Jr. (race and dates to be determined by Sponsor). Trip consists of roundtrip, coach class air transportation from a major U.S. gateway airport nearest winner’s residence to designated location or ground transportation (depending on location of race), five (5) days and four (4) nights standard hotel accommodations (one (1) room, double occupancy), five (5) days economy rental car and the opportunity to meet Dale Earnhardt, Jr. and receive photography tips from a pro provided by Sponsor. Winner may also be loaned a Sony camera (exact model to be determined by Sponsor) and memory card which winner agrees to use to document his/her trip (“Trip Footage”). Approximate Retail Value (“ARV”): $10,000 each.

Total ARV of all prizes:
$30,000