Rock the Bay Ticket Giveaway and Contest

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How To Enter : During the Promotion Period, visit http://odwalla.promo.eprize.com/outsidelands  and follow the links and instructions to complete and submit the registration form

Eligibility : Rock the Bay Ticket Giveaway and Contest (the “Promotion”) is open only to legal residents of the 50 United States and the District of Columbia who are at least 18 years old at the time of entry.

Timing : The Promotion begins on July 12, 2010 at 12:00 a.m. Eastern Time (“ET”), ends on July 29, 2010 at 11:59 p.m. ET (the “Promotion Period”).

Limit : Each entrant may only enter 1 time for each Daily Entry Period.

Prize (s):

Contest Prizes: 8 GRAND PRIZES: 2 VIP 2-day Ticket Packages to the 2010 Outside Lands Music Festival in Golden Gate Park, San Francisco, CA, to be held August 14-15, 2010, and the opportunity to perform live at the Odwalla Fresh Experience Tent at Outside Lands. VIP Ticket Packages include exclusive access to the following: the Polo Club featuring shade, lounge seating, activities and massage services; the viewing areas at the Lands End and Twin Peaks stages; special restroom facilities; special VIP food concessions; and beer, wine and spirit services. Grand Prize winners will receive a commemorative poster and more. Grand Prize winners must comply with the terms and conditions of VIP tickets. All details of the opportunity to perform at the Odwalla Fresh Experience Tent will be determined by Sponsor in its sole discretion. Approximate Retail Value (“ARV”) of each Grand Prize: $790. Total ARV of all Grand Prizes $6,320.

Sweepstakes Prizes: 36 SWEEPSTAKES PRIZES (2 PER DAILY ENTRY PERIOD): A pair of 2-day general admission tickets to the 2010 Outside Lands Music Festival in Golden Gate Park, San Francisco, CA to be held August 14-15, 2010. Odds of winning a Sweepstakes prize depends on the number of eligible entries received during each Daily Entry Period. ARV of each Sweepstakes Prize: $280. Total ARV of all Sweepstakes Prizes: $10,080.