DOLE California Cook-Off Contest and Instant Win Game

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Eligibility : DOLE California Cook-Off Contest and Instant Win Game (the “Promotion”) is open only to legal residents of the fifty (50) United States (and D.C.) who are at least eighteen (18) years old at the time of entry.

Promotion Period : The DOLE California Cook-Off Contest and Instant Win Game begins on March 5, 2010 at 12:00 a.m. Eastern Time (“ET”), ends on May 7, 2010 at 11:59 p.m. ET (the “Promotion Period”) and consists of two (2) phases; the Submission phase (“Submission Phase”) runs from March 5, 2010 at 12:00 a.m. ET through April 30, 2010 at 11:59 p.m. ET, and the judging phase (“Judging Phase”) runs from May 1, 2010 at 12:00 a.m. ET through May 7, 2010 at 11:59 p.m. ET.

How To Enter : During the Submission Phase, visit dolecookoff.com and follow the links and instructions to complete and submit the registration form

Limit : Each participant may enter three (3) Contest Submission per day during the Submission Phase and play the Instant Win Game one (1) time per day the Promotion Period.

Prize (s):

Contest Prizes: FIVE (5) FINALIST PRIZES: A trip for two (2) to Los Angeles, CA to participate in the DOLE California Cook-Off event. Trip package includes roundtrip coach-class air transportation from an airport near winner’s home (determined by Sponsor in its sole discretion) to Los Angeles, CA; three (3) nights’ accommodations at hotel determined by Sponsor in its sole discretion (single room, double occupancy); rental car for length of stay (make and model determined by Sponsor in its sole discretion); opportunity for winner to participate in the DOLE California Cook-Off event on June 26, 2010 (all details of event determined by Sponsor in its sole discretion); and $450 spending money. Approximate Retail Value (“ARV”): $2,520.

Instant Win Game Prizes: ONE (1) FIRST PRIZE: A $191.88 digital gift certificate to cooking.com that can be used toward the purchase of a 10-piece Stainless Cookware Set by Cuisinart. ARV: $191.88. ONE (1) SECOND PRIZE: A $120.74 digital gift certificate to cooking.com that can be used toward the purchase of a Fine Edge Synergy Knife Block Set by Henkels. ARV: $120.74. ONE (1) THIRD PRIZE: A $76.54 digital gift certificate to cooking.com that can be used toward the purchase of a Stainless Steel Mixing Bowl set by Cuisinart. ARV: $76.54. ONE (1) FOURTH PRIZE: A $75.94 digital gift certificate to cooking.com that can be used toward the purchase of a 5-piece

Bakeware set by SureGrip. ARV: $75.94. ONE (1) FIFTH PRIZE: A $70.99 digital gift certificate to cooking.com that can be used toward the purchase of a 5-piece Nonstick Bakeware Set by Calphalon. ARV: $70.99. ONE (1) SIXTH PRIZE: A $70.94 digital gift certificate to cooking.com that can be used toward the purchase of a Traditional Round Waffle Iron by Cuisinart. ARV: $70.94. FIFTEEN (15) SEVENTH PRIZES: A $50digital gift certificate to Cooking.com. ARV: $50. TEN (10) EIGHTH PRIZES: A $39.33 digital gift certificate to Amazon.com that can be used towards the purchase of a Pineapple Wine Stand. ARV: $39.33. SEVENTY-FIVE (75) NINTH PRIZES: A $25 Cooking.com digital gift certificate. ARV: $25. TWENTY-FOUR (24) TENTH PRIZES: A $22.38 digital gift certificate to amazon.com that can be used toward the purchase of a Pineapple Shaped Cutting Board. ARV: $22.38. THIRTY-THREE (33) ELEVENTH PRIZES: A DOLE product coupon good for one (1) free DOLE Jar item. ARV: $3.29. THIRTY-FOUR (34) TWELFTH PRIZES: A DOLE product coupon good for one (1) free DOLE Juice item. ARV: $3.29. THIRTY-THREE (33) THIRTEENTH PRIZES: A DOLE product coupon good for one (1) free DOLE Canned item. ARV: $2.29.

Winners : Winner List requests will only be accepted after the promotion end date (listed above) and no later than August 5, 2010. For the Winner List, visit the promotion website, complete the form at the bottom of the FAQ, and select “Request a list of winners” in the drop down.